From Stadium Seats to Pizza Boxes: How Sponsorships Drive Real Results

Noble 6 Media designs campaign for DeMatteo’s Pizza as they Teams Up with CBU Sports to Build Brand Loyalty and Attract New Customers.

In today’s crowded marketplace, standing out means more than just great service and quality products. It’s about connection. One of the most powerful ways to connect with your local community is through partnerships and sponsorships. Connections that align with your brand values and customer base can bring in a new audience. That’s exactly what DeMatteo’s Pizza has done by sponsoring CBU (California Baptist University) Athletics, with over 10,000 students on campus.

This strategic partnership isn’t just about getting a logo on a banner, it’s about building visibility, trust, and relevance with the next generation of loyal customers.

At Noble 6 Media, we help businesses like DeMatteo’s bring sponsorships to life through dynamic video content and social media campaigns. Our team worked directly with DeMatteo’s to create a multi-layered strategy that celebrates their CBU sponsorship and showcases the local love they’re pouring into the community.

From behind-the-scenes content of game day, to on site video and hype reels, we’re telling stories that do more than advertise—they engage. These videos are optimized for social media, increasing reach and turning casual followers into hungry fans.

Here’s how this type of campaign helps businesses grow:

    •    Targeted Exposure: With over 10,000 students, plus families, faculty, and alumni, DeMatteo’s is now in front of an audience that eats out often and shares what they love.

    •    Brand Association: Being aligned with a respected athletic program boosts credibility and positions DeMatteo’s as a community-first brand.

    •    Content That Converts: Noble 6 Media creates scroll-stopping content that’s both authentic and entertaining, designed to drive engagement and foot traffic.

    •    Long-Term Loyalty: Students who see a brand consistently supporting their school are more likely to remember and recommend it.

Whether you’re a small business looking to make a big splash or an established brand ready to tap into new audiences, sponsorships—when done right—can be a game-changer.

Want to explore what partnerships could do for your business? Let’s build something that gets people talking.

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